The Accelerator

Learn the business side of creative work in our 9-week arts business program.

“HELPED ME REDIRECT MY CREATIVE SPIRIT TOWARDS ENTREPRENEURSHIP”

“The Accelerator program was rigorous yet fun. It helped me redirect my creative spirit towards entrepreneurship. Not only was I able to be in the company of a cohort of talented artists—from curators, to dancers, to musicians—but all of the facilitators presented highly informative and engaging content. I’ve kept in touch with my cohort and have even collaborated on two shows.”

Maddy Clifford, MADLines

General Overview


 

 Pedagogy

Learn the business side of creative work through interactive seminars and deep-dive labs centered around the Center for Cultural Innovation publication: Business of Art: An Artist’s Guide to Profitable Self-Employment (3rd Edition). You will work in cohort sessions and small group coaching circles to develop your own Business Model Canvas. All of these approaches will help you to develop various aspects of business modeling for an arts practice, project, or venture.

 
Cost
  • ​$350 for Individuals and Organizations/Projects (if applying as an organization, a max of 3 people can participate all covered by this one fee)
  • $300 for Intersection Members (if applying as an organization/project, a max of 3 people can participate all covered by this one fee)
  • TIP: Individual artists in California may be eligible to apply for CCI’s Quick Grant to cover the cost of this course. Applications due on the 15th every month.
 
What You Get
 
Format
  • Wednesdays: May 4 – June 29, 2022 from 10am-1pm PST
  • Nine 3-hour seminar & lab sessions totaling 27 hours
  • 1:1 coaching with an Accelerator graduate 
  • All sessions take place virtually over Zoom
 
Contact

Questions? Reach out to Amy Kweskin Professional Development and Organizational Strategy Director, at amy@theintersection.org.

 

Past Schedule – Stay Tuned for Our Upcoming Dates 
1: Get Inspired - May 4, 2022 - 10am-1pm PST
  • Cohort Development
  • Lifestages on the Arts Business/Career Lifecycle
  • Vision + Values = Mission
  • HOMEWORK
2: Get Focused - May 11, 2022 - 10am-1pm PST
  • Share homework
  • Goal Setting, benchmarks, success indicators
  • Introduction to Business Model Canvas (BMC)
  • HOMEWORK
3: Get noticed - May 18, 2022 - 10am-1pm PST
  • Share homework
  • Customer Segments & Empathy Maps
  • Value Propositions
  • HOMEWORK
4: Get PROMOTED - MAY 25, 2022 - 10AM-1PM PST
  • Share homework
  • Branding, Customer Relationships & Channels
  • Product, program and service offerings
  • Features & Benefits
  • HOMEWORK
5: Get savvy - june 1, 2022 - 10am-1pm PST
  • Share homework
  • Cost Structure: Your Value, Your Capital, Your Goals
  • Diversifying Revenue Streams
  • HOMEWORK
6: Get Grounded - JUNE 8, 2022 - 10AM-1PM PST
  • Share homework
  • Budgeting
  • Cash flow
  • Balance sheet
  • HOMEWORK
7: Get funded - june 15, 2022 - 10am-1pm PST
  • Share homework
  • Grant research
  • Grant narratives
  • Grant budgets
  • HOMEWORK
8: Get strategic - June 22, 2022 - 10am-1pm PST
  • Share homework
  • Business & Strategic Planning
  • HOMEWORK
9: Get COACHED - june 29, 2022 - 10am-1pm PST
  • 1:2:1 Coaching with Accelerator Graduates & Professional Coaches
  • Graduation and certification
Meet the Instructors
Meet the Alumni

Check out the people and organizations that have invested in their growth:

 

2022 Graduates: 

  • Annah Sidigu

  • MK Chavez

  • Carmina Eliason

  • Michelle Krumland

  • Melissa Bolger

  • Antara Brahma

  • Sarah Taborga

  • Dear Queer Dancer

  • Tanja Geis

  • Jonathan Lowe

  • Caroline Nicola

  • Maria Trogolo

2021 Graduates (Arts Council Santa Cruz County, Tannery Arts Center):

  • Mohamed Aoualou

  • Misty Aoualou

  • Noelle Correia

  • Paul DeWorken

  • Monica Galvan

  • Joe Mailloux

  • Abi Mustapha

  • Irene O’Connell

  • Devi Pride

  • Rica Smith de la Luz

  • Jason Joseph Santiago Lacour

  • Jaime Sanchez

  • Asha Tobing

2020 Graduates:

  • Alejandra Ramirez

  • Alina Trowbridge

  • Anna Flurry

  • Catherine Sherman

  • Eric Garcia

  • Christian Cerrito

  • Christine Donley

  • Darcie O’Brien

  • Elizabeth Etienne

  • Liz Harvey

  • Evan Johnson

  • Franchesca Enzler

  • Gisela Insuaste

  • Ileana Tejada

  • Jamin Warren

  • Jaya Griscom

  • Jenny Bitner

  • Julie Douglas

  • Kate Cole

  • Katherine Vetne

  • Leslie Tai

  • Marcia Kailian

  • Tonya Amos

  • Midori Midori

  • Tanya Vlach

  • Rashida Chase

  • Suzy Borhan

  • sya warfield

2019 Graduates:

  • SF Urban Film Fest

  • Collective Action Studio

  • Cathy Lu

  • Anna Lisa Escobedo

  • The Collective (The Cllctve)

  • Eva Piontkowski

  • Priya Narayana

  • The Drawing Room SF

  • Hannah MacKenzie-Margulies

  • Kurt Ribak

  • Daniel Neville

  • Rapid Descent

  • ReVolt Labs

  • TECHNO-TAMALADAS

  • Vibrant Productions

  • Write Now! SF Bay

  • Rosalie Cavallaro

  • XiDao

  • Patrick Malabuyo

  • Aliencranberry Arts

  • Marcos Mion

  • Leah King & Juan Carlos Rodriguez Rivera

  • ANdrew ALBIN

2018 Graduates:

  • Klanghaus

  • Maddy Clifford

  • Celeste Chan

  • Matatu

  • Jazz Education Ensemble

  • Bay Area Dance Collective

  • The Walk Discourse

2017 Graduates:

  • Antic in a Drain

  • Chinese Whispers

  • Colored Ink/Lyrical Opposition

  • Embodiment Project

  • Emerging Arts Professionals

  • Jazz in the Neighborhood

  • Strider Patton

  • Quinan Street Project

  • SF Zine Fest

  • 3rd Space Lab Collective

2016 Graduates:

  • Irish American Crossroads Festival

  • Mi Cultura

  • Arts Ed Matters

  • Eugenie Chan Theatre Projects

  • Alphabet Rockers

  • Awesome Orchestra Collective

  • Mugwumpin

  • Real Time & Space

Interested in bringing our Accelerator

to your community?


 

Our Accelerator has been replicated at California College of the Arts (CCA), Mills College, San Francisco Grants for the Arts, Arts Council Santa Cruz County and Tannery Arts Center.

Email Amy Kweskin, Director of Professional Development, at amy@theintersection.org with ideas and questions.

 

“Pushed my practice to the next level”

“The Arts Accelerator gave me the courage I needed to embrace business knowledge as a vehicle that can elevate, strengthen and push my practice to the next level. I learned alongside other visionary and incredibly talented artists, many of whom I remain in contact with. Intersection offers a support setting that understands and focuses on artist’s needs.”

Astrid Kaemmerling, The Walk Discourse